Stellantis Digital Hub, the global mobility company behind Jeep, Fiat, Citroën, Maserati, and Opel, announced its participation in the Green Tuesday Initiative to promote plant-based eating for sustainability and employee well-being.
The signing of the Memorandum of Understanding (MoU) took place on Earth Day at BSR Tech Park, symbolizing a shared commitment to building a healthier future for people and the planet.
The Green Tuesday Initiative partners with corporations and institutions to help reduce their environmental footprint through simple changes in food choices. By introducing more plant-based options even one day a week, companies can create meaningful positive impacts for the planet and public health. So far, the initiative has helped partner organizations collectively reduce over 7 million kilograms of high-carbon-footprint food and conserve more than 13 billion liters of freshwater every year.
Through this partnership, Stellantis Digital Hub is projected to significantly reduce its environmental footprint by encouraging employees to choose more plant-based meals once a week. This shift is expected to lower 60,477 kilograms of carbon emissions annually, the equivalent of driving a Jeep from Kanyakumari to Leh about 68 times. It is also projected to conserve around 8,262,800 liters of freshwater each year, enough to provide bucket baths for the entire population of Mangalore. This measurable impact reflects Stellantis Digital Hub’s commitment to advancing sustainability and promoting healthier choices in the workplace.
“Stellantis is shaping the future of mobility with innovative and sustainable solutions. But our goals go beyond mobility — we have ambitious decarbonization strategies, and we are happy to support the Green Tuesday Initiative implemented by BSR Tech Park to serve sustainable, plant-based food on our campus,” said a spokesperson for Stellantis Digital Hub.
“When companies take even small steps toward sustainability, the ripple effect can be enormous. We are excited to partner with Stellantis Digital Hub to make sustainable eating part of everyday life for their employees. Together, we are showing how corporate leadership can extend beyond business to protecting our planet and building healthier communities,” said Bhavya Vatrapu, Senior Campaign Manager, Green Tuesday Initiative.
In addition to the environmental benefits, the initiative also focuses on employee health and well-being. Plant-powered meals have been linked to significant health benefits, including lower blood pressure, reduced risk of type-2 diabetes, and improved cholesterol levels. This initiative aims to foster healthier lifestyles and create an environment where employees feel supported in making better food choices, both in and out of the workplace.
By introducing more plant-based options through the Green Tuesday Initiative, Stellantis Digital Hub is supporting practical steps toward improving employee health and reducing environmental impact. The initiative reflects a broader shift toward sustainability-focused workplace practices that benefit both people and the planet.
If you’re a corporate leader or institution looking to reduce your environmental footprint and support employee well-being, we’d love to partner with you. Contact us to learn how the Green Tuesday Initiative can help you take practical, impactful steps toward sustainability.
